MoveIt® Freight Solutions was selected to coordinate the delivery and removal of high profile Gatorade® brand refrigerated beverage coolers to Cowboys Stadium in Arlington for Superbowl XLV. The white-glove deliveries included more than 20 coolers placed at multiple locations in the Dallas, TX area.
These are not your ordinary deliveries, according to Shell Dornath, MoveIt® Freight Solutions Operations Manager. “Our team consolidated coolers of various sizes at our Dallas distribution center, then delivered them under very specific time requirements.” Dornath added, “Many of the deliveries involved unpacking and setting units in place in restricted access locations.”
When the Superbowl game was completed, the coolers were removed from their locations and returned to the MoveIt® Freight Solutions Dallas distribution center. 2011 is the third year the MoveIt® Companies have been selected to perform these deliveries.